Fragrant advertising effects
Scent varnishes for all printing systems
Fragrance individual for you
Scent meets print

Schubert International - The Original.

Since 1986, our scent varnishes have been revolutionizing the printing industry. As the world's leading manufacturer of scent varnishes, Schubert International is the guarantee for advertising with a pleasant fragrance.

Impressively sensual.

Scented varnishes

About us

Scent advertising is an essential component of modern advertising strategies, and Schubert International plays a leading role in this industry. Founded in Utting in 1986, the company has revolutionized advertising with premium scent varnishes through its innovative technology called SCENTIFIC. Thanks to SCENTIFIC, microencapsulated fragrances can be integrated into all printing applications. The high-quality fragrance representation makes SCENTIFIC the preferred choice of the cosmetics industry for their fragrance samples.

About us

Our fragrances and aromas additionally offer manifold possibilities to enrich your scent marketing and make it particularly appealing. We supply customers worldwide with our SCENTIFIC scent varnishes, which are based on our proven encapsulation technology. This scent varnishing technology is characterized by its quality, true fragrance rendition, and long-lasting durability.

Founded 1986

Founded
in 1986

Over 1000 tons paint per year

Over 100 tons
of coating per year

Sold in over 100 countries

Sales in
over 100 countries

Impressive since 1986.

Scent pressure

Scent Advertising

"Scent Advertising – A New Dimension in Advertising

Give your printed advertising materials that certain something and allow your target audience to be swept away into a world of sensual aromas. Schubert International enables you to do so. Welcome to the world of scent advertising!”

Schubert International offers you an innovative form of product advertising, where the sense of smell enhances the visual experience.

Scent Advertising

Our secret? The scent varnish! It gives your printed materials an unexpected third dimension. Microencapsulated fragrances are released by rubbing over the scented area.

Flyer & Mailing Flyer & Mailing
Catalogue Catalogue
Newspaper Newspaper
Packaging Packaging
Label Label
Custom Fragrance Custom Fragrance
Scent advertising

Microcapsule

SCENTIFICTM by Schubert International – A Fragrant Innovation

The various fragrances are protected through microencapsulation and made durable for many years.

The special technology of microencapsulation makes it possible to preserve fragrance samples for the long term.

Microcapsule

The fragrance remains protected in the capsule until it can release its aroma through friction. This process can be repeated as often as needed.

Make your printed materials something truly special, too – with a fragrant idea from Schubert International.

SCENTIFIC a fragrant Innovation
Capsule size 10 µm

Capsule size
10 µm

Authentic fragrance rendition

Authentic
fragrance rendition

Long-lasting durability

Long-lasting
durability

Scented varnishes

Fragrance Spectrum

The diverse range of scent varnishes from Schubert International is worth seeing. Feel free to explore our selection.

As a manufacturer, we are able to encapsulate your unique fragrance oils and thereby create your exclusive scent varnishes.

Exclusive scented varnish
Scent pressure

Questions and Answers

What fragrances are available?
All fragrances listed on our "Fragrances" page are available. If you prefer a different scent, we can create it for you!
We can also encapsulate your original oil.
Which printer can use scent printing?
Scentific scent varnishes are delivered ready-to-use and can be refined by any printer worldwide.
Which printing methods can be used?
Our premium scent varnishes can be applied using any printing method: offset printing (web heatset and sheetfed), flexographic printing, screen printing, and gravure printing. Technical information for each printing method is available upon request.
What amount of varnish is needed?
Depending on the printing system, the application rate is 2 - 10 g/m².
Which industries use scent advertising?
The cosmetics industry presents its products as fragrance samples to consumers. Other industries, such as food, tourism, and automotive, also use scent effects to enhance their advertising.
Why are printed materials enhanced with scent?
The response rate is significantly higher when scent advertising is used.
How large should the scent area be?
The size of the scent area is flexible. For optimal scent release, the area should be at least 5 x 5 cm².
How is the scent released?
The scent is released by rubbing the scented area and can be perceived on paper and on the skin.
Can multiple scents be placed on one page?
Yes, this is possible. The scent areas should not overlap.
What is the shelf life of the scents?
Generally, the scents last as long as the promotional item itself.
What is the delivery time?
Scents that are in stock in sufficient quantities can be mixed and shipped within 5 - 10 business days. For custom scents, the delivery time is approx. 4 – 5 weeks after receipt of the oil (including sample strips for evaluation and approval).
What is the minimum order quantity?
The minimum order quantity for standard scents is 1 kg varnish, and for custom scents, it is 5 kg varnish.
Is there a recommendation regarding paper choice?
We recommend glossy, low-odor paper types. Natural paper should be tested beforehand.
Are the scent varnishes suitable for food packaging?
Our aroma scents offer a solution for this. Please contact us by phone or email.
Scent advertising

Scent Sample Inquiry

You'll be amazed at the possibilities that scent varnishes offer.

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We are also happy to assist you personally:
+49 8806 95 88 5-0 | info[at]schubert-international[dot]com